– C L I C K T O V I E W –
Tanner goods - design, photography & Art Direction
I had the opportunity to work as the designer and photographer for Tanner Goods, a high-quality leather goods and menswear retailer that has a strong presence both online and in brick-and-mortar stores. The company has three physical locations and an extensive online shop that offers a wide range of products. As part of the design and photography team, I worked closely with the art director and the marketing manager to create all the visual materials that were used both online and in-store. This included designing product packaging, weekly campaigns, web design, retail signage, product photography, social media content and more.
The collaboration with the art director and marketing manager was essential in creating cohesive and consistent branding across all platforms, and my role as a designer and photographer was to bring their vision to life. I enjoyed the challenge of creating eye-catching visuals that would showcase the company's products and attract customers.Overall, working on this project was an amazing experience, which allowed me to develop my skills in various fields, from design, photography to marketing and branding. I was able to express my creativity and explore new techniques, while also being part of a team that brought Tanner Goods to the next level.